Benefits - Streamlines business processes allowing developers and marketers the ability to manage and update content:
- Efficiently update and format site content
- Grow the content team, while enforcing brand standards and quality control
- Protect your site against unauthorized or unintentional changes
- Make your site run faster
- Drive more organic traffic to your site
Features - these seven essential features include:
- Ease of use – Easily allow the team to deploy, configure, manage, and maintain content with a user friendly interface. Compatible with various browsers. Various templates that are easily modified. Various modules that have social features to eliminate time extensive coding.
- Mobile readiness various devices - Automatically detect mobile devices and tailor the design and content for the optimal viewing experience via out-of-the box mobile templates. Page previews allows you to view how content will display.
- Granular permissions and workflow – Secure controls over content creation, review, editing and deletion. Granular controls will determine which individuals and departments can add, modify, and delete content. Workflow should include easily-conducted content audits. Versioning capabilities, keeps older versions of documents on file after they are updated, along with version-compare capabilities that show what changed between different versions of a document.
- Easy-to-use templates – Easily duplicate hundreds of pages using one template or templates for particular sections of the site.
- Scalability and performance - Low-end content management systems often fail to scale with an organization’s growth. A CMS should easily handle growing demands for large volumes of pages, many different sub-sites, multiple URLs, and even different domains. Support web farms, a feature that routes incoming requests across two or more web servers. Web farms balance website traffic across multiple servers, so that a single server does not become a performance bottleneck. By adding more servers to your web farm, you can scale as your site traffic grows.
- Strong SEO and on-site search - Quickly implement page titles, descriptions, keywords, and URLs. URL management for application-wide settings that control the format of URLs for all pages and sites, including custom page re-directs. Strong on-site search via built-in search capabilities.
- Flexible delivery options (On premises or in the cloud) - Software, servers, networking hardware, and bandwidth are managed via third party vendors.
- Extensive service and support – Active user community, support options that cover technical problem solving, installations and upgrades, and supporting developers and designers. Training options, including online, tutorials, on-site training, and classroom training.
- Intuitive for nontechnical users to perform basic tasks
- Compatible with widely installed web browsers
- Easy to make design changes across website
- Supports various mobile devices
- Granular permissions for individuals, departments, and job roles
- Customizable workflows to ensure proper vetting of content
- Easy distribution of content across multiple websites
- Support for version compare, versioning, and audits
- Content can be distributed through RSS and XML feeds
- Page templates that can be easily duplicated and distributed
- Website templates for quickly creating multiple websites with the same look and feel
- Templates that can be used by non-technical employees to frequently add or modify content
- CMS should be easily scaled to handle additional pages, URLs, domains, sub-sites
- Support for web farms for performance and scalability
- Easily obtained licenses to add servers for largescale growth
- User communities for free advice
- For-fee support from CMS vendor
- Varieties of training, including online and onsite options
- Third-party partner ecosystem
DNN EVOQ INTRANET
An Intranet is a digital platform for an organization to communicate with its workforce. Deliver the right information, encourage networking, and facilitate collaboration.
Internal communicators and the organizations they represent commonly want their intranet to deliver on four core objectives:
- Drive a “one company culture” - Using digital communication, intranets can build a common sense of identity and purpose among employees. Remove silos, improve processes and drive a cohesive customer experience. Allowing employee engagement and advocacy.
- Contribute to a happier and more engaged workforce - A happier and more involved workforce increases productivity and reduced employee turnover as an open and honest communication has a significant impact.
- Deliver relevant and impactful messages - effective communications that have impact, intranets must be able to send targeted communications to the right group of employees in the right format at the right time.
- Be flexible and sustainable - an intranet needs to be flexible, configurable and scalable, to organizations requirements as they change rapidly, through mergers, acquisitions, or explosive growth.
Seven key features of an intranet CMS:
1. Enforce brand standards and apply corporate branding – flexible enough to follow the corporate brand and allow measures to ensure site managers stay on brand
2. Easy-to-use tools for creating and editing site content - communications team throughout the enterprise have all requirements to create content, accessed through an intuitive interface
3. Social features to encourage employee engagement and interaction - commenting, rating and blogs so all employees have a voice, to enhance employee engagement
4. Pre-built page templates for powerful communications - library of tried and tested templates for different types of content, with the ability to create or purchase additional custom templates to meet business needs
5. Personalization for audience targeting – target content to different audiences based on their location, division, role and other attributes
6. Workflow to support content review and approval - content management processes including central approval for items about to be published and review older content for potential archiving
7. An analytics dashboard to measure employee engagement – Capture and present data on user behaviour to deliver actionable insights from content to improve communications
Intranet CMS checklist:
- Apply corporate branding
- Deal with variations in brand
- Apply changes centrally
- Easy to use
- Page editing capabilities, including in-line editing
- Preview content
- Commenting, rating and sharing
- Communities and groups
- Activity feeds
- Pre-built template library
- Intranet homepage and news
- Other key intranet areas
- Configurable and customizable
- Ability to find, purchase and integrate third party templates
- Workflow for content review
- Complex workflow
- Multiple workflows with different approvers
- Notifications for content updates that require approval
- Enables personalization
- Is compatible with your identity management system
- Content can be targeted to relevant groups
- User behavior metrics
- Engagement metrics
- Compatibility with other analytics systems (e.g. Google Analytics)
- Additional insights
- Attractive dashboard
- Flexible and granular reporting
Strategy to implement and Intranet:
- Identify the essential features you need from your intranet CMS based on your wider strategic objectives and internal communications strategy
- Research products by looking at vendor offerings and speaking to peers
- Narrow down the number of vendors to evaluate
- Establish a criteria list, including your essential features to evaluate the software
- Narrow down providers to a shortlist
- Road test products and see vendor demos to really understand what an intranet CMS can do
- Review pricing details from each vendor